Business folks sometimes use “incent” to mean “create an incentive,” but it’s not standard English. “Incentivize” is even more widely used but strikes many people as ugly.
BUY THE BOOK!
Business folks sometimes use “incent” to mean “create an incentive,” but it’s not standard English. “Incentivize” is even more widely used but strikes many people as ugly.
BUY THE BOOK!