9


Building Blocks
Building blocks
Branding for Inter Planta Services. The logo should strongly suggest, but not be identical, to the the famous Apple, Inc. company.  
AppleLandia (not in the script) is a made up word for what is superimposed upon the shabby, cramped one room tenement flat.  AppleLandia means TV and computer screens, and furniture are dominated by Apple-like branding.
Transformation from shabby and dirty, to shinny and white, yet the basic single room stays the same.
Not a box set design — fragmentary suggestive set pieces, such as a wall and door unit.  
All changes take place in front of the audience, and the basic set changes should be as efficient as possible.
Guards and receivers are masked.
Skeleton TV and computer screens — no actual flat screen TV’s.
Ma’s “entombment” (her video couch) is described in the script as “reminiscent of Tutankhamen’s sarcophagus” — p. 76), but in our production it will be an Apple inspired casket (see pictures).  The coffin could be made to stand both vertically and horizontally with one side with the Apple Logo and the other side with App icons (think casket iPhone).
Surveillance, and Eye Motif–maybe three surveillance modules, not just one; thus the inmates of the Third world are trapped under the unrelenting gaze of the First world.  The camera modules should have eyes —  
Globalization imagery and emphasis.
Progression: more whiteness, more westernness, more branding, more surveillance, more bites out the Apple